“In just a year, the average number of apps per smartphone has jumped 28 percent, from 32 apps to 41.”

“Not only is the 2012 smartphone owner downloading more apps, they are increasingly spending more time using them vs. using the mobile web — about 10 percent more than last year.”
Nielsenwire
International Data Corporation predicts that the number of mobile application downloads worldwide will grow from 10.9 billion in 2010 to 76.9 billion in 2014.
“Mobile app developers will ‘appify’ just about every interaction you can think of in your physical and digital worlds,” says Scott Ellison, IDC mobile and wireless research vice president.
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